IL-00 · Since 2015
Ida Lund
C0 M85 Y95 K0 · #FF4B1F
About · Copenhagen / remote
Hej, I’m Ida.
I’m a brand and product designer in Copenhagen. I spent six years at two studios before going independent in 2015, and I still work the same way: one problem, one strong idea, carried all the way to the shelf.
Most clients stay for years. I work with founders and in-house teams on identities, packaging, apps and magazines, usually as a team of one and sometimes with a writer, a developer and a photographer I trust.
When I am not at the desk I am in a print shop, at a flea market looking for old colour guides, or swimming in the harbour all year round.
Based in
Copenhagen, working worldwide
Previously
Studio Nord, Fold & Co
Speaks
Danish, English, Swedish
Tools
Figma, Illustrator, Glyphs, Framer
Experience
Two studios, then my own
Six years learning the craft in other people’s studios, eleven running my own. Same desk lamp the whole way.
Independent designer
Copenhagen
Senior designer
Studio Nord
Designer
Fold & Co
MA Visual Communication
Royal Danish Academy
Services
What I can help with
Most projects mix two or three of these. I quote per project, after a call and a look at what you already have.
01
Brand identity
Names, marks, type and colour that hold together from a coffee bag to a billboard.
Strategy · Logo · Type · Colour · Guidelines
02
Packaging
Shelf-first design, tested in real shops, with print specs your printer will thank you for.
Structure · Labels · Print specs · Press checks
03
Product & design systems
Apps and dashboards that explain themselves, on a system your team can keep building on.
UI · Design systems · Prototypes · Research
04
Editorial & art direction
Magazines, books and campaigns on a grid that lets the content breathe.
Layout · Covers · Art direction · Motion
Clients
Brands I’ve worked with
Coffee roasters, a bank, a transit company, a magazine, a hospital and a few more. Drawn logos, so swap in your own.
Recognition
A few trophies
Juries that agreed with my clients. The list lives in the CMS, so adding the next one takes a minute.
Contact · Booking Q1 2027