Magazine · Editorial design
Fieldnotes Magazine
A quarterly about places and the people who map them. New masthead, a flexible grid and a violet that prints true on uncoated paper.
Client
Fieldnotes Quarterly
Role
Art director
Timeline
4 issues
Services
Masthead · Editorial grid · Covers
Issue 04 opening spread
The brief
A quarterly about maps and places, printed on uncoated paper that turned every colour to mud.
The approach
A violet tuned for uncoated stock, a flexible twelve-column grid and a masthead drawn from old survey lettering.
Issue 04 cover
Masthead type
Outcome
Issue 04 sold out in eleven days.
11 days
for Issue 04 to sell out
2×
subscribers in one year
It finally looks like the places we write about.
Ana Ruiz, editor of Fieldnotes
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